Steve's Most
Popular Topics
 |
Attract and Serve Wealthy
Investors
with Vision Coaching
For most wealthy investors, happiness and fulfillment are more valuable
than stellar performance. Learn how to use the latest research on
the Science of Happiness to integrate Vision Coaching
into your practice. This powerful business-development process can
help you stand out in the crowded marketplace so you can attract,
convert and retain appreciative, wealthy clients. |
Effort-Less Marketing for Financial Advisors
Quit fighting the market forces and start building your fee-based
income. Learn a new way to market your services that takes the guesswork
out of reaching the wealthiest and most enjoyable clients, makes
referral-gathering a no-brainer and completely revitalizes your
business. Learn the Five Steps to building a super-profitable business
and a wonderful life.
Design a Win-Win Business Model
In today's competitive marketplace, it's critical that your business
run efficiently. Find out why most financial service businesses
are dysfunctional and how to avoid that trap. Learn how the industry
is changing and how to respond to the new opportunities. Identify
the primary functions of your business and your ideal role within
it. Find out how to design a win-win business model to create customers
for life.
Convert
Traditional Accounts to Fee-Based Business
Why has the fee-based business model become the most popular alternative
with wealthy investors? Discover the benefits to you and to your
clients in this session. Learn how to transition 100% of your eligible
accounts to fees using a 10-step conversion process. Find out what
wealthy clients really want from their advisor and how to deliver.
Learn to use this sophisticated conversion process to attract new
money.
Create Profitable Strategic Alliances with Centers of Influence
Strategic alliances are the single most powerful marketing strategy
for financial professionals. Accountants, attorneys, insurance professionals,
and investment bankers are prime candidates for strategic alliances-but
how do you create a win-win-win situation? Learn a step-by-step
process that gives you a solid foundation for building profitable
long-term relationships.
Position Yourself as a Client-Centered
Advisor
High-net worth investors want to work with an expert problem solver,
not an aggressive product pusher. Learn how to develop and use powerful
positioning to communicate your benefits and payoffs effectively.
Participants develop their own positioning statement and a verbal
benefits statement.
Create Your 90-Day Success Plan
Steve's most popular interactive session, this presentation walks
participants through the strategic process of designing the ideal
financial service business. Clarify where your business is currently,
where you want to go and what it will take to get there. Participants
leave with a 90-day action plan that is in alignment with their
long-term goals.
Create Your Compelling Marketing "Story" (60
minutes - 2 hours)
In
this interactive session you will develop your own compelling marketing
story. Participants will create a powerful "business purpose
statement" that communicates their key benefits to clients
and prospects. Advisors will learn how to communicate the value
of their investment and insurance services without overtly selling
or asking for business. Interested prospects will ask, "how
can I become a client."
Envision
Your Ideal Business
Financial advisors don't lack opportunity, but they often lack focus.
Participants will envision and define the ideal business model for
their unique interests, talents and target markets. During this
interactive 90 minute workshop, financial advisors will clarify
their ideal revenue model, income, office environment, support team,
clients and role in their company. This is an interactive session
that uses "paired sharing" to get advisors thinking and
talking about their ideal future. Participants will leave focused
and inspired to build the business of their dreams.
Discover
Hidden Wealth In Your Community
Most of the real wealth in North America is hidden. But each community
has its "rich niches." You won't penetrate high pay-off
niches with seminars, cold calling or mass mail. Learn the secrets
of relationship-based niche marketing. Discover how to identify
and attract lucrative but elusive prospects. Participants profile
their ideal prospects and learn how to discover and penetrate the
highest pay-off niches in their communities.
Turn
Your Clients into Marketing Apostles
Your clients are the most powerful marketing force you have. Learn
how to make your customers so happy that they can't help but introduce
you to their friends and associates. Find out how to train your
clients to look for ideal prospects who can benefit from your services.
Identify the four best opportunities to get referrals from existing
clients.
Design Your Ideal Business
This interactive component can be added to any presentation and
requires a 30-60 minutes. This presentation walks participants through
the strategic process of designing the ideal financial service business.
Participants clarify where their business is currently, where they
want to go and what it will take to get there. The result: a 90-day
action plan that is in alignment with their long-term goals.
Fee
Schedule
For
more information or to book Steve Moeller as a speaker,
please contact Sarah Bjorklund at (949) 388-5520 or e-mail her at
sarah@sb-resources.com.
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